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Remembering MarchFirst, One Of The Dumbest Company Names Ever

marchFIRST, Inc. was a short-lived international systems integrator and internet consulting company at the tail end of the dot-com boom. marchFIRST was a Nasdaq traded public company whose peak stock price reached $52. By the time the company filed for bankruptcy, it traded for pennies ($0.16 on March 28, 2001).

In honor of today's date and in memory of corporate excess and market collapse of a level we now consider quaint, I thought of this dumbass company.